a made bed
December 3rd, 2009 • posts i've written
There are plenty of ways to earn a buck: create a remarkable product, invent something new, do something someone else won’t do, etc. etc.
Whatever you choose to do, realize it has consequences far more long-term than a single transaction. And who you decide to court as a customer is a decision you have to life with, as well.
If you say, prey on base emotions, and play to a crowd uninterested in facts, surely don’t be surprised by how easily they turn into a mob.
And if you choose to grow your empire with one tiny, minuscule, little fib at a time – you shouldn’t be too shocked when your competitors copy your playbook.
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a made bed | Benton Barnett — December 4, 2009 at 5:59 pm
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