Comments on: metrics, be careful what you wish for http://whatconsumesme.com/2009/posts-ive-written/metrics-be-careful-what-you-wish-for/ marketing meets culture Fri, 03 Feb 2012 07:22:17 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Don Lafferty http://whatconsumesme.com/2009/posts-ive-written/metrics-be-careful-what-you-wish-for/comment-page-1/#comment-4290 Don Lafferty Thu, 10 Dec 2009 17:08:41 +0000 http://whatconsumesme.com/?p=3311#comment-4290 No duh. Wait till they start to reality check their sales forecasts. ;-) No duh. Wait till they start to reality check their sales forecasts. ;-)

]]> By: lilmissjen http://whatconsumesme.com/2009/posts-ive-written/metrics-be-careful-what-you-wish-for/comment-page-1/#comment-4287 lilmissjen Thu, 10 Dec 2009 16:19:30 +0000 http://whatconsumesme.com/?p=3311#comment-4287 *grumble grumble* Don't even get me started on Nielsen metrics. It's about time they started using behavioral data to track! What, people who filled out a 400-page survey for 6 hours didn't answer each question accurately?!?!?! Shock and awe. Don't tell my boss, but I am a Nielsen-hating media planner. Oops. *grumble grumble* Don’t even get me started on Nielsen metrics. It’s about time they started using behavioral data to track! What, people who filled out a 400-page survey for 6 hours didn’t answer each question accurately?!?!?! Shock and awe. Don’t tell my boss, but I am a Nielsen-hating media planner. Oops.

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