12 Jan, 2012 – 4 comments
As a passionate fan of numerous media titles, I’m fascinated by how digital technologies have enabled fans to work collectively to express their passions and, when called on, to attempt rescuing those titles from oblivion.
For this year’s conference I pitched the idea of building an online community dedicated to collecting past fan attempts to save or resurrect their favorite shows, and to host interviews with major network executives to discuss these movements from the perspective of someone attempting to balance a complex portfolio of titles and advertisers. Unfortunately (and fortunately) there was an embarrassment of riches when it came to other panel ideas and diverse speakers. So this idea was never realized.
Today, io9 published a short list of such successful fan movements.
I still think future fans could use a centralized resource to advise or inform their decentralized movements. I think having execs from major networks take part in a site like this would help humanize the often contentious movements. Someone like Craig Engler from SyFy Networks is a perfect example of one such exec. Sabrina Caluori at HBO is another.
Additionally, in my past consulting for a trio of media companies, I explored listening strategies that could help these organizations vet scripts and pilots of new titles based on fandom behavior. This sort of predictive analysis would make such a site a valuable place for media companies to participate as well.
For now, I’m just releasing this idea into the wild for anyone to potentially run away with. To me, an idea shared and realized always beats an idea hoarded. I’d love to hear your feedback if you have any.
By the by, SaveMyShow.tv is currently available. Just a thought.